1) Hydration is good BUT – just because you drink 8 glasses of water doesn’t mean you are going to have beautifully hydrated skin. As a matter of fact, your skin is the last organ on your body to benefit from how much water you drink. That doesn’t mean you should stop drinking water it just means that topical creams that are water-based hydrate your skin directly and are more effective at producing beautifully hydrated skin.
2) Always go from THINNEST TO THICKEST – after cleansing your face before you apply your creams, remember to always apply the thinnest cream to the thickest cream.
3) AVOID THE EYES – face cream and eye creams are two different things. Eye creams are deliberately developed to prevent Milia – white small bumps on the eyelid caused by keratin buildup. Do not worry these small bumps are not dangerous and are not like pimples because there is no pore. They can however be easily removed and Pure + Simple can help you with that.
4) Don’t BOX yourself in – everyone has a different skincare footprint/needs. The majority of people do not fall into one skincare category but actually multiple. There may be areas of oiliness but other areas may be red and in need of hydration. Your skincare regime should reflect your personal needs.
5) Your body produces oils NOT water – when picking the proper skincare products examine weather your skin is red or inflamed. Water based products will help sooth and hydrate your skin. That does not mean oil based products wont, it just means your skincare needs are personal and therefore your products and skincare regime should be personalized to.
6) Do you ingest CHEMICALS? – Then why would you put them on your skin? Anything we put on our skin is absorbed into our bodies’ circulatory system, meaning it can directly contribute or detract our overall health. That is why skincare products that have safe and natural ingredients are essential. Avoid parabens, petrochemicals, silicones, phthalates, sulfates, or synthetic fragrances + dyes.
7) Serums? What are they? – serums, by definition, are skincare products you can apply to your skin after cleansing but before moisturizing with the intent of delivering powerful ingredients directly into the skin. Although serums are suppose to be water based (and therefore more absorbent) there are many serums out there that are oil based.
Today Pure + Simple has 4 locations (one in Waterloo) with one more on the way (Beaches - coming soon). On top of having 4 brick and mortar locations they also have all their products available online for purchase on the Pure + Simple website. If you feel like coming into a store to ‘try before you buy’ (which I recommend for any first timers) the staff at Pure + Simple will gladly offer you free samples and a free skincare analysis. If natural makeup products are what you are after they can help color match product for you. If you are looking to change your lifestyle and try some natural products and services I definitely recommend Pure + Simple. I know I’ll be going back soon.
